II
Slađana Milošević Bookmark and Share

About:

1956

Alexandra Slađana Milošević Hagadone was born in Belgrade, Yugoslavia. Her talent for music became very apparent at the early age, so she started an education in classical music (piano and violin). At the age of twelve she became a singer and a bass-guitarist the school band. She recorded a first single at the age of fifteen, playing violin and singing Indian influenced music with the group Ganesha.  After school she became a violinist of the Belgrade Radio - Television Orchestra but also undertook solo projects. As a singer, she had won her first prize at Maglaj Youth Festival in 1974. In 1976, she toured the former Soviet Union as a soloist in Sasha Subota Orchestra, where she had recorded the single ‘Mikado’ for Soviet label Melodia. In the same period she performed Marina Cvetaieva’s poem “I Like When You Are Yearning for Me’ for Moscow TV, in a special birthday greeting for Soviet Union’s President Leonid Brezniew.

Being in constant discordance with restrictive regime and the media, despite all the efforts, she could not release a solo record in her homeland Yugoslavia for many years. Finally in 1977 she releases her first provocative single ‘Au, Au’. From then on, every song she had released hit the charts: ‘Sympatija/Bejby’(1978), ‘Seksi dama’ (1978), and ‘Amsterdam’ from the ‘Gorim od želje…da ubijem noć’  (Anxious to Waste the Night Away) LP (1979).  Alexandra entered the pre selection of the Eurovision in 1981 with the song ‘Recept za ljubav' (Recipe for Love) but did not enter.

In 1983. she started a band “Neutral Design” in Munich, Germany and released a self - titled album. The single ‘Miki, Miki’ released in Yugoslavia, became a mega hit. In 1984 she entered the pre selection for the Eurovision together with Croatian singer Dado Topić with the song ‘Princeza’. They lost in favour of Vlado & Isolda with ‘Ciao, amore’ but had a big Yugo hit anyway. The album ‘Alexandra Slađana Milošević & Darko Kraljic’ with mellow jazz ballads, (an exception to her rock style), was recorded in 1987.
Frequently she was a guest vocalist and a guitarist on other musician’s albums such as Dado Topić’ albums ‘Neosedlani’ and ‘Leb i Sol’ and albums of Goran Milošević (Alexandra`s brother).  In 1988 she was invited to take part in the “Invitational Contest of International Friendly Cities Singers Meeting in Beijing”. Being well received by Chinese audience a Chinese compilation was in 1989.

Besides a performing artist Alexandra is (maybe even more) a very social aware figure that took part in projects like Yu Live-Aid, the U.S.E. Project (United States of Europe), United Yu-Rock Forces and the Belgrade Paraplegic Organization.  During the nineties and after she was a very active opposer of the war and the later regime of Slobodan Milošević. When Serbia and Belgrade were bombed by NATO in spring of 1999, Alexandra and Goran recorded and shot a video clip for ‘No More Tears’, a song they wrote together. It was an emotional call against violence and the sadness it consequently causes. Finish singer Ianne Hurme re-recorded this song for Finish market.

In 2000 she was one of the active persons in the NGO “G 17+” organisation who strived for freedom and request for the new government. These activities got her arrested and gave her a hard time to release her album 'Animal Tested’ was considered a complaint against the regime. At the overthrow of Milošević on 5 October 2000 Alexandra was asked to be the Coordinator of the Reform of Music Industry for the new government. In continuation to this role to the reform of the music industry, betterment of the musician’s role in Serbian society, promotion of changes in cultural and legal surrounding, she founded the Ars et Norma Association on April 20th 2004. The organization’s program is directed towards raising awareness of issues of intellectual property / copyrights.

On the web:

- Alexandra's website: http://www.sladjana.com/
- Website of the Ars et Norma Association: www.arsetnorma.com

If you like this, you probably like... / european counterparts:

Jeanne Mas (France)

What do we think:

DB: I knew pictures of Alexandra before i even knew one single song. They looked promising in a punk/new wave Nina Hagen kind of way. So i searched Ebay to find her third album. Now this is a bit jazzy album so her punky imagery and the music i heard confused me although it wasn't a bad record at all. Her earlier albums are more in sync with the mohawks, new wave dresses and eye shadow. Although the comparison with Nina is a bit off, she has more of Jeanne Mas. But the image she shows also distracts from the real Alexandra who is socially and politically very active in Serbia. She has not a big musical output but then she also has a career as a writer, actress, cultural diplomat, political lobbyist, classical music teacher and stockbroker. And she sees and uses music as the binding factor in her work.

PR: XXXX.

Recommendations:

♪♪♪ - Gorim od želje…da ubijem noć -1979

♪♪♪♪ - Neutral design - 1983

♪♪♪ - Alexandra Sladjana Milošević & Darko Kraljic - 1987

? - Harmony - 1998

? - Animal tested - 2000

? - Metamorfoza compilation, vol.1, 2 i 3 - 2002

Fantastično putovanje CD + DVD - 2008

------------------------------------------------------------------------
♪♪♪♪♪ = outstanding album, an absolute must-have
♪♪♪♪ = great album, highly recomended
♪♪♪ = nice album
♪♪ = be careful, requires listening before buying
♪ = best to be avoided


 

  EUROPOPMUSIC